
Welcome to the ETF Prime Podcast
One of the “most helpful plain-English resources for investors who want to demystify exchange-traded funds” – Bloomberg Businessweek
Latest Episode
GraniteShares’ Will Rhind on Rise of Options-Based ETFs
Will Rhind, Founder & CEO of GraniteShares, dives into their YieldBOOST lineup of ETFs and offers perspective on the growing demand for options-based ETF strategies overall. Zeno Mercer, Senior Research Analyst at VettaFi, breaks down one of the hottest segments in the market: artificial intelligence ETFs. He covers fund flows, performance trends, and the key drivers behind investor interest.
About the Podcast
ETF Prime is hosted by Nate Geraci. Learn how to make ETFs a part of your investment portfolio as Nate spotlights individual ETFs and interviews experts from across the country. ETF Prime is available on Apple Podcasts, Android, Spotify, and most other major podcasting platforms. Specific guest interviews can be accessed by visiting the ETF Expert Corner.

Recent Episodes
40 Billion Reasons Why Mutual Fund Companies Don’t Want You Investing in ETFs
Listen to The ETF Store Show every Saturday at 4pm on KCMO Talk Radio 710AM as we cover everything you need to know about Exchange Traded Funds and the world of investing.
On our most recent radio show, we walked through an eye opening illustration that really reinforced why the mutual fund industry is fighting so hard to keep you invested in expensive mutual funds. This nice little calculation concluded that if the remaining mutual fund investors were to convert to ETFs, the mutual fund industry would stand to lose approximately $40 billion. And where would that $40 billion dollars go? Into your pockets! This $40 billion is real money that investors would be saving annually. So, as you can see, the mutual fund companies have 40 billion reasons to make sure you keep investing in their pricey mutual funds instead of ETFs.
We also discussed a few other interesting ETF industry observations as well as answered some timely ETF questions from listeners on such things as international bond ETFs and taking advantage of the Facebook IPO through an ETF.
Listen to the full show here.
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40 Billion Reasons Why Mutual Fund Companies Don’t Want You Investing in ETFs
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ETFs to Help Combat the Impact of the Fed’s Policies on Your Portfolio
Listen to The ETF Store Show every Saturday at 4pm on KCMO Talk Radio 710AM as we cover everything you need to know about Exchange Traded Funds and the world of investing.
On our most recent radio show, we discussed the latest actions taken by the Federal Reserve and more importantly, how those actions can impact your investment portfolio. In many ways, the Fed is making it harder than ever on investors by creating two real problems that can be difficult to combat. The first problem is that the Fed’s low interest rate policy penalizes savers and people who depend upon income from their portfolios to live. The second issue is that the types of actions the Fed is currently undertaking have historically led to inflation. So, the real question is how do you position your portfolio in this type of environment?
The good news is that ETFs can help you solve these issues. There are a number of excellent ETF options that can help you generate income in your portfolio, protect against the devastating impact of inflation, or in some cases – do both.
Listen to the full show here to learn about some of the ETF options that can help you protect your portfolio from the Fed’s policies.
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ETFs to Help Combat the Impact of the Fed’s Policies on Your Portfolio
Podcast: Play in new window | Download